The Father’s Day live video & twitter feed hosted at www.robertverdi.blogspot.com was buzzing throughout the event! Thousands of people online twittered in to the #rvtips event feed with insight & questions for the chance to have Robert answer them on the livestream video. Plus the online viewers twittered to win Robert’s great gift bag as items were revealed throughout the night. To make the event even more interactive for online viewers, anyone who tweeted their own Father’s Day insight using #rvtips before the event was entered and had the chance to have their tweet featured & announced by Robert on camera at the event.
During the event, Robert invited exciting VIP friends to share their insight on the livestream in anticipation of Father’s Day. Design legend & tv personality Jonathan Adler gave insight into Father’s Day gifting tips & the inspiration behind his work. Fashion designer John Bartlett spoke about the personal story behind his passion for animal rescue & design that inspired his Tiny Tim tees supporting animal rescue through NSAL, for which a donation was made by host Robert in honor of the occasion. Men’s grooming guru John Allan informed guests with great grooming advice for Dads. The powerhouse experts shared stylish advice & all answered questions from guests & twitter over the livestream.
Verdi gathered this influential in Luxe Lab’s media room to livestream the presentation & reveal his gift guide in front of the 103” plasma screen, the perfect backdrop displaying info, advice & images about these great gifts for guys. The slideshow guided guests & online viewers along with Robert’s presentation, displaying each gift bag item individually with the brand name, hash tag and insight about what makes it a great Father’s Day gift. Designed using iconic TV dads, the slideshow used great cultural references as examples of all the types of Dads who would have these items on their wish list.
Creative Nail Design hosted a two-day press event at the Luxe Lab to launch Shellac, their newest hybrid nail color. Jan Arnold, found of CND, began with a presentation introducing Shellac and the science behind this innovative product. Over 45 beauty editors from top beauty magazines and websites attended and were all treated to Shellac manicures from CND’s top manicurists.
Sr. Beauty Editor for Marie Claire Ning Chao interviews CND Founder
On April 13, 2010 The Luxe Laboratory was host to the Finale Episode screening of season one of The Robert Verdi Show Starring Robert Verdi. Sponsored by Crumbs Bakeshop and Reaction by Kenneth Cole, the guests had a great time meeting the cast of the show, learning about some behind-the-scenes antics, and sharing the celebration with Robert. For more information on the show, check out www.logotv.com or www.robertverdi.com!
On March 2, 2010, The Luxe Laboratory was host to Pepperidge Farm Goldfish Crackers and “Fishful Thinking,” a resource for parenting positive kids. Dr. Karen Reivich hosted the luncheon and seminar. Fishful Thinking provides a wealth of information, tips, and skill building activities parents can use to help children develop a positive attitude and the confidence they need to tackle life’s challenges. For more information, visit www.fishfulthinking.com.
An influential group of online media gathered at Robert Verdi’s Luxe Laboratory to get Verdi’s tips on Mother’s Day Gifting. Verdi dished on his picks for every type of mom & guests received each item, unveiled one-by-one during the event. Thousands of people online twittered in to the event to participate online with live Q&A, competitions, giveaways and more.
The live video & twitter feed hosted at www.robertverdi.blogspot.com was buzzing throughout the event! Thousands of people online twittered in to the #rvtips event feed with insight & questions for the chance to have Robert answer them on the livestream video. Plus the online viewers twittered to win Robert’s great gift bag as items were revealed throughout the night. To make the event even more interactive for online viewers, anyone who tweeted their own Mother’s Day insight using #rvtips before the event was entered the chance to have their tweet featured on the screen & announced by Robert during the livestream!
During the event, Robert introduced expert guests & highlighted tips from select media guests. Robert invited experts like famed designer Rebecca Cole from Discovery Channel’s hit series Surprise By Design made guest appearances shared their insight & answered questions from twitter over the livestream. Media guests participating remotely & in person also added their own favorite Mother’s Day advice for Robert to feature & used the event to interact with their followers.
Coach hosted an private lunch for 14 editors on a gorgeous afternoon at Luxe Lab. Bite Foods served up a delicious menu featuring seared halibut with fresh fava beans and lobster, sweet pea shoots with green garlic, and a dessert of champagne bombs, apricot honey cakes, and bit mallomors. For the intimate seated affair as editors dined around a modern-classic table styled with sleek silhouettes & black & white accents including Kim Seybert tabletop accessories, Jasper Conran Bone China & flatware from Gourmet Settings’ Flow Collection & Rebecca Cole Florals standing out against clear La Marie chairs & oversized square glass table.
Luxe Lab celebrated in high-style for the launch of Styledon.com with fashion-forward founder Leora Kadisha. A glamorous evening cocktail party showcased the site on the 103″ plasma screen & fashion inspiration with styled-on boudoir in the spa and mannequins on the terrance. The host committee included editors Valerie Boster and Genevive Bahrenburg, and designers Ali Galgano, Laetitia Stanfield, and Sara Gilbane Sullivan, and guests included Doug Geller, Bronson Van Wyck, and Alexandra Lebenthal. An exclusive group of elite editors were the first to experience StyledOn at intimate daytime previews to get the inside scoop & style inspiration from Kadisha & her executive editor Casey Kettleson. We love the brand new style-setting site making waves in the fashion community & bringing like-minded members together online. Join today at www.styledon.com!
NYC socialites, influences and media gathered for a glamorous soiree at Luxe Lab for the launch of Atria Books’ Dreaming of Dior. Author Charlotte Campo spoke about her inspiration and models styled by celeb makeup artist and author Riku Campo revealed couture gowns form her private collection, revealed for the first time at the event. VIP guests included the newest housewife from The Real Housewives of NYC Sonja Morgan, socialite Lizzie Tisch, influence Jen Bekman, and media from People Magazine, Vogue and The New Yorker.
Spring cleaning never looked so stylish—just ask TV personality, lifestyle expert and Twitter afficionado Robert Verdi! Verdi’s home design expertise is usually reserved for his celebrity clients, but he recently dished spring cleaning tips and essential picks live over twitter! Tweeting live with a hand-selected group of high-profile home design editors and twitterers at Luxe Laboratory, Robert dished the down & dirty on Spring cleaning with how-to tips for sprucing up your home, online twitter competitions and great giveaways of his must-have picks, featured tips twittered in from media participants & followers, plus live interactive Q&A with thousands of people participating online. The event had a reach of over 4,000,000 through twitters alone and was streamed live in real time with an interactive twitter feed following the event hashtag #rvtips. Media guests twittering in person and remotely shared the inside scoop with their followers about the event’s great give aways, tips and picks.
An exclusive group of twitterers gathered at Luxe Laboratory the evening before Earth Day to get Robert Verdi’s tips on how to be eco-chic. The event had a reach of over 5,000,000 through twitters alone and was streamed live so the thousands of twitterers following online could interact in real time, watching the event and twittering in to the event feed using #rvtips. The evening kicked off with a VIP guest appearance by ecochic model and activist Summer Raine Oakes and was featured on Ustream’s home page throughout. Media guests twittering in person and from far as California and Florida shared the inside scoop with their followers about the event’s great giveaways, tips, picks and new ways to go green with style.
